Our Team
The Barry Marketing Group is a full-service, boutique advertising and marketing firm, established in 1986, specializing in strategic campaign planning, film, television, radio, print production and media buying, and complete backend campaign management. We have built a large national network of “best of breed” production, public relations, telemarketing and support industry professionals which allows us to economically customize each campaign to your specific needs.
Bill Kittel – President/Producer
Bill has over thirty-five years management experience in both traditional (general advertising) and direct response marketing, advertising and public relations with advertising agencies, newspapers and radio stations. Before starting The Barry Marketing Group, Bill was President of the agency that launched HealthRider and produced fitness Infomercials for BowFlex (the first one,) Ab Trainer and NordicTrack. He has extensive experience in television production (Little Giant Ladders being the most recent) and radio production (numerous advertising campaigns, nationally syndicated radio shows) in addition to media buying, print design and production, Internet marketing, business development, strategic planning and marketing research.
Pat Kittel – Vice President/Director/Writer
Pat (Baker) Kittel was District Director for The Muscular Dystrophy Association for over sixteen years and Director of the local broadcasts of The Jerry Lewis Telethon and many non-profit commercials and public relations campaigns. Pat is Barry Marketing Group’s writer and director.
Chantel Mathson – Director of Research Development
This Marketing Professional and Public Speaker has taught Marketing in California and Alabama and has spoken at hundreds of venues throughout the US. Chantel helps coordinate production talent and testimonials and assists them in feeling comfortable speaking to the camera for our productions. She also oversees product feasibility testing on potential products for Barry Marketing’s Comprehensive Product Analysis.
Barry Marketing Group Client List and Projects
Sanyo Fisher Electronics/TV Guardian – Launched Retail (Wal*Mart) / Direct Response Television Campaign Featuring Mary Lou Retton
Utah Interactive (the official E-commerce site for the State of Utah) – Direct Response Advertising Campaign, Marketing and Strategic Planning
This American Minute – Developed and Syndicated National Radio Show
Utah Blitzz (Pro Soccer Team) – Radio, Television and Public Relations Campaigns
The DunnDeal Radio Show featuring Troy Dunn (The Locator) – Developed and Syndicated National Radio Program
Nationwide Auto Glass / Windshield Warehouse – Retail Sales Television Campaign
Battery Specialists – Retail Advertising and Internet Marketing Campaigns
Clearskin Dermatology – Retail Advertising, Web Site Development and Internet Marketing
Amrion / Bio Nutrients – Marketing Research, Strategic Planning, Comprehensive Product Evaluation
Loggerhead Tools – Print Production and Media Buying
EyeQ / Infinite Mind Speed Reading Program – Strategic Planning, Comprehensive Product Evaluation (CPE)
Living Longer Stronger Fitness – Television Production, Media Buying
The Chocolate Lover’s Diet / Earth’s Pharmacy – Long-Form Television Infomercial Production, Media Buying
Flat Stomach ASAP – Short-Form Television Infomercial Production, Media Buying
The Titanic Interactive DVD – Short-Form Television Infomercial Production, Media Test
Rug Doctor – Television Infomercial Production Consultant
Glass Act - Television Production, Media Buying
Mortgage America – Radio Commercial Production, Media Buying
The American Credit Foundation – Television Production, Radio Production, Television and Radio Media Buying, Web Site Development, Internet Ad Production
CarMD – Comprehensive Product Evaluation, Strategic Planning, Short-Form and Long-Form Television Infomercial Production, Media Buying, Print Design and Placement Campaigns, Consulting on National and International Retail Sales and Internet Marketing
Hearth Kitchen Brick Oven Insert – Comprehensive Product Evaluation, Strategic Planning, Long-Form Television Infomercial Production, Media Buying, Print Design and Placement Campaigns, Consulting on Retail Sales and Internet Marketing
Little Giant Ladder Systems/Wing Product Development – Comprehensive Product Evaluation, Strategic Planning, Short-Form and Long-Form Television Infomercial Production, Media Buying, Print Design and Placement Campaigns, Consulting on International Roll-out, Retail Sales and Internet Marketing
Republic Mortgage – Strategic Planning, Television & Radio Production, Media Buying
TamJams Fitness – Product Development Strategic Planning and Consulting
Tiger Light – Strategic Planning, Consulting, Media Buying
Sundance Film Festival’s “Media That Matters” – Edit and Production of Promotional DVD and Package
Worldwide Publishing / Gold Leaf Press – Television and Radio Production
Windshield Experts – Television Campaign
USA Moving – Strategic Planning, Print Advertising
Cedar Fort Publishing – Radio Production and Media Buying
Barry Marketing Group, Inc. (801) 942-3018, Fax (801) 942-2765 www.barrymarketinggroup.com